I was recently called upon by the Los Angeles community clinic, Clínica Monsenor Oscar A Romero, also know as simply, Clínica Romero, to help promote their upcoming fundraiser at Suede Bar and Lounge, at the Westin Bonaventure Hotel in Downtown. The clinic takes its name from the famous late Salvadorian Archbishop, Oscar Romero, who was assassinated for speaking out against injustice in his country. Appropriate for a clinic serving primarily low income Latino communities. I made the above flyer to help announce the event, and some of their available sponsorship levels, since the organization does depend heavily on donations.
I recently was called up again by LAtinas – LAtina Public Service Academy, an education and professional mentorship program targeting girls from primarily Latino areas of Los Angeles, this time, to help promote their upcoming mixer at Yxta, the trendy bar and Mexican restaurant located in Los Angeles’ Arts District. With the colorfulness of the venue in mind, I whipped up the above e-flyer. Everyone is welcome to join in on July 15th during their happy hour, from 5 -7 PM.
Here’s the latest flyer I’ve made for the American Marketing Association Los Angeles. I worked in a bit of my iconography work for illustrate the theme of the evening – determining marketing attribution across different platforms and points in the shopping and product discover journey.
Here is what the final event flyer for the LAtinas Launch Party ended up looking like. I continued the look I established with the initial “save the date,” for the most part. One important addition was the logos of all the sponsoring companies, including, most prominently, the Southern California Gas Company, as the biggest donor. All the board member names are also integrated in the background, to recognize their contributions, and serve as a textural element. I attended the event, and by the size of the crowd, it seems to have been a success.
I’ve made yet another flyer for an AMA/Marketing Analytics Group event. This time Jeremy Vandervoet, Marketing Director at Nestle, will be discussing the launch and campaign performance tracking behind Butterfinger Cups (essentially a Butterfinger version of Reese’s Peanut Butter Cups, another Nestle property). The Butterfinger Cups were launched with a big splash with a Superbowl ad, and several online components. Jeremy will break down some of the details of the campaign creation and launch, and will take part in an casual, open-ended Q and A session.
I recently became involved with LAtinas, a charity that helps provide government and public policy training to deserving female high school juniors and seniors from low-income communities, particularly, as the name implies, Latinas around the Los Angeles area. I’ve been helping them out with some design and promotions work, and I recently created this flyer, which will be distributed via email as well as print, to help promote their launch party coming up in late April, in downtown LA. The goal is to raise awareness, and to hopefully bring in attendees, as well as new sponsors and donors. The organization is an offshoot of LOFT (Latinos On Fast Track), and should be getting its own website soon.
You can currently donate online via YouCaring.com.
If you’re in the LA area and curious about how to get started building out a website of your own, head out to this event, presented by Patrick Greenough, president of Technology of the American Marketing Association, Los Angeles, who I have been working with for a few months to improve the organization’s overall branding and quality of marketing communications. I designed this e-flyer as part of that effort. At the talk, he’ll be focusing on how to get started with WordPress as a CMS (Content Management System). I can vouch for the usefulness of this platform – my own site is built off a WordPress framework!
My involvement with the American Marketing Association continues, and this time I’ve designed an e-flyer for their February wine mixer, to be held in Santa Monica at Bodega Wine Bar. This venue offers a classy place for business and marketing professionals to mix, mingle, and sample various wines and wine pairings.
You can still RSVP at amalosangeles.com
Here’s my latest flyer for the American Marketing Association, this time for a Holiday Mixer that will bring together AMALA members with those of the International Association of Business Communicators (IABC) and the Hispanic Public Relations Association (HPRA). I made two slightly different versions, one for e-communications, one for print (shown above). You likely won’t be seeing snow in Los Angeles any time soon, barring some extreme climate change, but in honor of the holidays, and the event venue (Downtown LA’s Golden Gopher), I chose to bring the snow to Downtown LA. Happy Holidays!