Here is what the final event flyer for the LAtinas Launch Party ended up looking like. I continued the look I established with the initial “save the date,” for the most part. One important addition was the logos of all the sponsoring companies, including, most prominently, the Southern California Gas Company, as the biggest donor. All the board member names are also integrated in the background, to recognize their contributions, and serve as a textural element. I attended the event, and by the size of the crowd, it seems to have been a success.
I recently became involved with LAtinas, a charity that helps provide government and public policy training to deserving female high school juniors and seniors from low-income communities, particularly, as the name implies, Latinas around the Los Angeles area. I’ve been helping them out with some design and promotions work, and I recently created this flyer, which will be distributed via email as well as print, to help promote their launch party coming up in late April, in downtown LA. The goal is to raise awareness, and to hopefully bring in attendees, as well as new sponsors and donors. The organization is an offshoot of LOFT (Latinos On Fast Track), and should be getting its own website soon.
You can currently donate online via YouCaring.com.